Sales and Partnership Lead
Royal College of Radiologists
Hours
35 hours per week
About the Organisation
Royal College of Radiologists (RCR) is the leading professional membership body for clinical radiologists and clinical oncologists, and a registered charity that educates and supports doctors throughout their careers. With over 14,000 members in the UK and internationally, together we’re contributing to advancing each new generation of doctors and helping improve patients’ lives.
We require a broad range of skills and experience to deliver our strategic goal of increasing the clinical radiology and clinical oncology workforce, which will ultimately lead to improving imaging and cancer care services for all. If our strategy and values inspire you, and you are passionate about helping us meet our ambitious goals in an environment that celebrates differences, values diversity, and recognizes that everyone here plays a role in the success of the College, then we encourage you to consider a career at the RCR.
About the role
The Sales and Partnerships Lead is responsible for securing new business income through sponsorship of RCR products and exhibitions at RCR events and growing existing partnerships. Commercial acumen will be a key skill for this role, with the post-holder responsible for identifying opportunities for income generation, targeting corporate partners who will be interested in the opportunity, and developing a relationship with those key targets to secure sales. As well as securing income, there is a key focus on ongoing relationship management of our corporate partners, including annual partners, to ensure that they receive an excellent service and return on their investment, securing their interest in future sponsorship and exhibition opportunities.
Responsibilities
Income Generation:
- Ensure income targets are met.
- Develop an in-depth knowledge of the RCR’s/RCR Learning’s products and events to enable identification of income generation opportunities and offers for sponsors spanning the activities of teams across the RCR.
- For annual corporate partnerships and product-specific opportunities, work with key stakeholders to develop sponsorship and exhibition packages that are both attractive and competitive within the external market.
- Develop and maintain a sales pipeline of key corporate partners with an interest in the RCR, ensuring pipeline targets are met.
- Actively promote opportunities for sponsorship and exhibition externally, converting leads into secured sales and ensuring income targets are met.
- Expertly lead negotiations with interested parties to secure income for the RCR, breaking down barriers to sales.
Market Development:
- Complete market research and competitor analysis to ensure that the RCR’s corporate partnership offers are attractive.
- Work with internal teams, including finance, to ensure that our offers are priced in a way that delivers financial benefit to the organisation.
- Undertake market analysis and segmentation to identify new corporate partners and further develop existing partnerships, working towards targets.
- Keep abreast of changes in the external market through horizon scanning and advising on how the RCR needs to adapt its offering to respond.
- Work closely with the Marketing Manager to ensure that the RCR offers clear value to partners and is positioned as an organisation of choice against competitors, creating and updating compelling materials which support lead generation and sales.
- Conduct analysis into the historical success of partnership activities to inform the strategy going forward, allowing the team to set and track its progress against quarterly targets.
Account Management:
- Actively maintain positive relationships with key corporate partners to ensure they receive a high-quality service from the RCR, working towards partner retention rates in line with industry standards.
- Proactively gather feedback and data from corporate partners and use these insights to assess our offer and continuously develop our exhibition and sponsorship packages.
- By working closely with existing corporate partners as well as team colleagues, identify additional sponsorship and exhibition opportunities that may meet partner needs and secure their commitment to these to increase their average spend/investment with the College.
- Provide regular updates to partners on the RCR’s work, sharing relevant publications and events and highlighting further opportunities for partnership, where appropriate.
- Larger-scale events and conferences occasionally take a leading role in delivery of sponsorship and exhibition benefits, troubleshooting where necessary and ensuring the best partner experience possible.
General:
- Ensure the RCRs’ offer delivers clear and quantifiable value to our external partners.
- Qualify and respond to enquiries from potential partners in line with the RCR’s Sponsorship Policy, Partnerships Charter, and strategic objectives.
- Ensure RCR Officers and Subject Matter Experts (SMEs) are clear on RCR policies and processes in this work area, guiding to support them to build, secure, and deliver on income-generating partnerships where necessary.
- Liaise with partners, faculty, and team colleagues who manage the operational delivery of our activities to ensure any content developed and provided by partners is relevant to RCR members, with approvals via Officers and Subject Matter Experts (SMEs).
- Ensure there is up-to-date, shareable, and comprehensive data for all partner relationships within the CRM.
- Undertake key administrative tasks, including the timely raising of invoices and preparing and reviewing contracts/MOUs.
- Maintain and manage records per the RCR’s data protection policy and guidance.
- Maintain documentation on all activities carried out, including creation and iterations of SOPs relating to partnerships.
- Undertake such other duties appropriate to the level of the postholder’s qualifications and experience as may be required by the RCR from time to time.
Skills, Competencies, & Experience
Knowledge, Qualifications, and Experience:
- Significant experience in securing sales to meet considerable income targets.
- Experience in undertaking market research and analysis, and using this information to improve existing offers.
- Experience in negotiating, managing, pricing corporate sponsorship and partnership activities to create value for all parties.
Skills and Abilities:
- Accurate use and understanding of English.
- Commercial acumen with the ability to break down barriers to sales to ensure income is secured.
- Ability to identify additional opportunities for revenue growth and bring those opportunities to fruition.
- Ability to work flexibly and quickly to meet deadlines.
- Excellent communication skills, able to present information persuasively both orally and in writing.
- Excellent organisational and administrative skills, with experience of using data to track progress and optimise partner experience.
- Excellent teamwork and relationship-building skills, working transparently and collaboratively to achieve goals.
- Comfort targeting and approaching new businesses.
Compensation & Benefits
- Generous Annual Leave Allowance
- Excellent Pension Scheme
- Interest-Free Season Ticket loan
- Cycle to Work Scheme
Conditions of employment
- You must have the right to work in the UK
Working locations
- Hybrid model, working in the London office and remotely
How to apply
- Diversity Monitoring Form
- Please send an email to [email protected] with your CV and 1page of a cover letter, Full Name, Role, and a completed Diversity Monitoring Form.
Interviews
- Shortlist interviews are scheduled for 9th May 2025, and selection interviews are scheduled for 16th May 2025 and will take place on site at our central London office
Policies
- Diversity means better ideas, better solutions, and more innovation. That’s why one of our key priorities is ensuring our workforce reflects our communities. We’re committed to creating an inclusive workforce and working environment for us all to enjoy, where everyone can bring their whole self to work to create change and reach new heights of creativity.
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