Trade associations play a pivotal role in empowering their members to drive business growth by offering a suite of strategic resources and opportunities. By facilitating robust networking platforms, associations enable members to forge valuable connections and partnerships, expanding their reach and influence within the industry. By leveraging these collective efforts, associations help their members not only survive but thrive, fostering a vibrant and dynamic professional community.
Join Rennie Schafer from the UK Self Storage Association, one of the leading heads of an association in the UK, and Laura Moxham from Your Business Angels (YBA) for an insightful seminar on the transformative power of strategic partnerships to significantly enhance your association's value proposition and support members' business growth.
Discover how SSA UK leveraged YBA's digital marketing expertise to increase attendance at association events, provide relevant content for the association magazine and webinars and generate more direct income for some of their members (such as 15,000 sales inquiries, 75,000 website visits, and £4 million in revenue for members over 12 months) — all at no additional cost to the UK SSA.
Key Takeaways:
- Learn the practical steps SSA UK took to form a successful partnership with YBA
- Understand six key strategies implemented, including educational content, interactive workshops, and personalized consultations
- Hear real-life success stories and the impact on SSA UK members
- Get actionable advice on how your association can replicate this success to drive member engagement and satisfaction
Don't miss this opportunity to gain valuable insights and strategies that can significantly enhance your association's value proposition and support your members' business growth.
Agenda
- 12:00 - Introductions
- 12:05 - Presentations
- 12:40 - Questions & Answers
- 12:55 - Close
Speaker
Laura Moxham
