Join us for an immersive one-day event designed exclusively for association executives looking to increase the impact and profit of their flagship conference and other events.
As the world around us changes – cost increases, budgets under pressure, increasingly late registrations, geopolitical pressures, climate crisis, generational differences, shortening attention spans… how do you create an event that delivers on your organisation's objectives, is relevant to your audience, grows in size and is commercially successful?
In this one-day event specifically developed for associations, societies and federations, you will gain critical insights into the strategies and core processes to create leading, growing events that have greater impact.
Key Event Highlights
Educational Tutoring
Engage with experts as they provide valuable insights into transforming association conferences and events. Gain insights into trends, innovations, and best practices that enable you to raise revenue, profit and the impact for your association.
Case Studies
Explore real-world examples of successful transformations. Discover how associations have overcome challenges, increased revenue, and enhanced the value of their events.
Discussions
Participate in informative discussions with experienced professionals. Gain a comprehensive understanding of your event transformation strategy and common concerns.
Sharing
Collaborate with like-minded peers to identify solutions and strategies for your events. Engage in lively discussions with fellow professionals and explore resolutions to common issues, all while amplifying your voice within the community.
Partner Showcase
Hear from selected strategic suppliers for events and learn how they have been supporting associations for their success, and how you can too
Programme
09:30 - Refreshements on arrival
10:00 - Part 1
- What is a transformational association event
- Who is the transformation for
- The journey your participants going on
- The change you are defining and driving in your sector
12:00 - Partner Showcase
- Hear from selected strategic suppliers for events and learn how they have been supporting associations for their success, and how you can too
13:00 - Networking Lunch
14:00 - Part 2
- How to use narrative storytelling models to express the journey
- How to create an event narrative that succinctly articulates the change, the journey, the purpose and the difference your event makes
- How to design your transformation, journey and purpose into the participant experience
16:30 - Close
Testimonials
These testimonials are from delegates to the previous event with the same programme and session leader.
Had a great day. Expertly led. Insightful discussions on event strategy, ideas and valuable peer-to-peer exchanges that Liquid Gas Week can benefit from.
I didn't know what to expect and I was pleasantly surprised! Concrete case studies and plenty of room for discussion with peers and facilitators helped a lot and made the understanding of tips and tricks for events quite easy to remember.
The forum really helped to take a step back and look at the organization of events from a different perspective. At the end of the day my head was spinning with all new ideas for our future events.
Excellent - offered innovative content that provides a clear methodology for building the rationale behind events.
I really enjoyed it. The small roundtable format and hands-on exercises were very useful. The Session Leader's experience brought a lot of valuable insights.
Who should attend
- Executive Heads
- Conference & Events specialists
- Communications specialists
- Event Marketers
- Directors, Heads of Department and Managers of Associations, Societies, Federations and all membership organisations
What's included
- All sessions
- Refreshments in the morning and afternoon
- Lunch
- Documentation
CPD Value
This Executive Forum attracts 4 hours of CPD
Forum Leader
